Privacy Policy
Last updated: May 7, 2026
This Privacy Policy explains how Alora collects, uses, and protects personal information when you visit our website, purchase a digital product, complete a form, or contact us.
Alora is based in Belgium. The General Data Protection Regulation, GDPR, applies to businesses established in the EU that process personal data. (European Commission)
1. Business Information
Alora is operated from Belgium.
Business number: BE0757.967.304
VAT number: BE0757.967.304
Registered location: Mechelen, Belgium
Email: info@alorareset.com
Website: www.alorareset.com
2. Personal Information We May Collect
We may collect the following information:
- Name
- Email address
- Billing details
- Order details
- Product preferences
- Quiz or form answers
- Customer support messages
- Website usage data
- Cookie and analytics data
- Marketing consent preferences
We do not intentionally collect sensitive personal information unless you choose to provide it.
3. How We Use Your Information
We may use your information to:
- Process orders
- Deliver digital products
- Send order confirmations
- Provide customer support
- Respond to questions
- Improve our website and products
- Personalize product recommendations
- Send marketing emails, if you consent
- Comply with legal, tax, and accounting obligations
4. Legal Basis for Processing
Depending on the situation, we may process your personal data because:
- It is necessary to complete your purchase.
- You gave consent, such as for email marketing or certain cookies.
- We have a legitimate interest in improving our website, products, and customer experience.
- We must comply with legal obligations.
The GDPR gives individuals rights over their personal data, including the right to be informed, access, rectification, erasure, restriction, portability, objection, and rights related to automated decision-making. (European Commission)
5. Email Marketing
If you subscribe to our emails, we may send you updates, product launches, offers, and educational content.
You can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us at:
6. Payments
Payments are processed through third-party payment providers.
Alora does not store your full payment card details. Payment providers may process your personal data according to their own privacy policies.
7. Third-Party Services
We may use third-party services for:
- Website hosting
- Payment processing
- Email marketing
- Analytics
- Advertising
- Digital product delivery
- Customer support
These third parties may process personal data on our behalf or according to their own privacy policies.
8. Cookies and Analytics
Our website may use cookies and similar technologies. Some cookies are necessary for the website to work. Others may help us understand website usage, improve our services, or run advertising.
More information is available in our Cookie Policy.
9. How Long We Keep Information
We keep personal information only for as long as necessary for the purposes described in this Privacy Policy, including order records, customer support, legal, tax, accounting, and business requirements.
10. Your Rights
Depending on your location, you may have the right to:
- Access your personal data
- Correct inaccurate personal data
- Request deletion of your personal data
- Restrict processing
- Object to processing
- Withdraw consent
- Request data portability
- Lodge a complaint with a data protection authority
In Belgium, the Data Protection Authority supervises the protection of personal data. (Autorité de Protection des Données)
To exercise your rights, contact us at:
11. Data Security
We take reasonable measures to protect your personal information. However, no online system can be guaranteed to be completely secure.
12. International Transfers
Some third-party providers may process data outside Belgium or the European Economic Area. Where required, appropriate safeguards should be used.
13. Children
Alora products may be used by riders of different levels, including young riders, but purchases should be made by adults or with parental or guardian permission.
We do not knowingly collect personal data from children without appropriate consent.
14. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will be posted on this page with a new “Last updated” date.
15. Contact
For privacy questions or requests, contact: